Augmented Reality Apps for Android rise in the industry day by day, and businesses adapt this technology to expand their value in the market and achieve vast benefits. AR apps for Android transform the user experience from one niche to another. The development of these apps is beneficial for both users and businesses. It is a great selling point for any company or business.

Augmented reality games are already introduced in the market, generating great revenue and real impact. But there are so many people around the world who are still unaware of this technology. What actually is this app, and how does it work for individuals and businesses? We will provide you with all the essential information related to AR mobile apps in this blog.

What are Augmented Reality Apps for Android

Augmented Reality is the real-time use of information in the form of graphics, audio, and text with real-world objects. Augmented Reality Apps for Android enhance the real-world environments, covering them with digital content to deliver innovative and collective (Did you mean collaborative or immersive? Let me know if you'd like a suggestion here.) experience.

For example: In retail, augmented reality Android apps allow customers to experience the real shopping elements in their own existing space before purchasing. This latest technology increases the real connection of businesses with customers. It can improve customer engagement, provide real-time information, and provide an engaging shopping experience.

Who Needs AR Mobile Apps

AR apps for Android provide crucial benefits to various industries as well as users. Big companies like Google, Facebook, and Apple are investing money in building AR apps. Google is going to spend $14 billion on AR technology. Other than this, there are a lot of other companies and brands that use this technology for huge success.

In 2023, Coca-Cola launched a campaign named Take A Taste Now, which is a wide digital and AR experience in collaboration with the Tesco Group. This campaign was spread out across 13 locations in the UK: Glasgow, Manchester, Lakeside, and Cardiff, Bristol.

Android users could connect with and change the screen's AR visuals in real-time, and could scan a QR code which gave them a digital bottle of Coke on mobile phones and a voucher to avail the real thing in a nearby Tesco.

So, it is true that AR technology is not only used for one particular field or industry but also used in various different industries including education, e-commerce, research, and many more.

Best Augmented Reality Apps for Android

Augmented reality apps for Android make the user experience more advanced, innovative, and interactive. We need to know what are the best augmented reality apps for Android. Mobile apps are getting more innovative with fun filters, editing tools, and other engaging functionalities. Let’s explore some of the best augmented reality Android apps.

Google Translate

This app is so useful and helpful for tourists in different countries, but now it has been transformed through AR technology. Now you can get the real-time visuals on Google Translate. This app is currently used around the world by 800 million people. It is available both on iOS and Android.

Assemblr Studio

It is such an awesome designing augmented reality app for Android in which you don’t need code or design skills. It has ready-made templates that you can easily try different features for different industries.

This app provides useful AR tools to entrepreneurs. You can develop useful sections in the app. You can create a scene and then save it on your Assemblr profile. The free version can be shared with anyone through a QR code. People can view this in their browser or in the app. In the free version, you can adjust some settings on your own, such as camera quality and color theme, etc. AR compass is like a fun gadget which is accurate and easy to use.

Nike AR

Nike created an AR app in 2019 for the audience to try their actual shoe varieties virtually through the app. This app can measure the user’s foot size, shape, and volume. People consider this app as a helpful or useful footwear augmented reality app. You can use this app to wear and check before buying shoes that you might want. The actual design and color of Nike shoes are properly presented through the app and help you find the perfect footwear for you. Nike has invested a huge amount of money in the last few years.

Google Maps

When you go around the city, Google Maps guides you virtually. A tourist visits the area in a city and needs help to find the destination. If you are unaware of the location and need help, Google Maps can definitely allow you to experience the virtual view from the camera like a reality.

Snapchat

There are many companies or brands who invested in augmented reality apps for Android, but some apps are those which already have the AR technology from its initial stage. Snapchat is one of the AR mobile apps.

Snapchat stands out in the market from the very first day because of its engaging and interactive filters and functionalities. Snapchat invented the AR Snap Studio – a separated place where developers could spread creativity and establish a new experience for the customers.

Conclusion

Augmented reality apps for Android are in increasing demand day by day in the market. This technology helps many companies and brands of the specific industries and provides ease to customers who want to experience the products and services from a distance. For more info visit at vativeApps.